Discover How The Thai SELECT Seal Guarantees True Thai Flavours, Now Celebrated Across East Africa
What makes Thai cuisine so irresistible? Is it the delicate dance of sweet, sour, salty, and spicy? The vibrant colours, fresh herbs, and aromatic spices that awaken every sense? Or perhaps, it’s the centuries-old tradition of culinary craftsmanship woven into every dish.
Across the globe, from the busy streets of Bangkok to the vibrant dining scenes of East Africa, Thai food continues to captivate hearts. But with countless restaurants claiming authenticity, how can you be sure you’re experiencing the real taste of Thailand?
That’s where Thai SELECT comes in.
More than just a logo on a door or a stamp on a menu, Thai SELECT is an internationally recognized seal of authenticity, awarded by the Ministry of Commerce of the Royal Thai Government. It’s a promise that what’s on your plate carries the true essence of Thai culinary heritage, crafted with integrity, served with genuine Thai hospitality.
But this certification is not handed out freely. Every Thai SELECT-certified restaurant or product earns its recognition through a meticulous evaluation process. Authenticity of taste, preparation methods, presentation, service quality, and even ambiance are all carefully assessed. The result? A trusted symbol that assures diners and food lovers they are experiencing authentic Thai flavours, no matter where they are in the world.
Why Thai SELECT?
With Thai food’s global popularity, it’s easy to find interpretations, but Thai SELECT ensures you enjoy the real thing.
- Thai SELECT Restaurants are judged on their commitment to authentic Thai recipes, the skill of their chefs, and the overall dining experience. This includes everything from taste and presentation to service and setting. The restaurants we are spotlighting during this campaign proudly hold the Thai SELECT Casual distinction, a mark awarded to establishments that deliver genuine Thai cuisine in a relaxed, welcoming atmosphere.
- Thai SELECT Products are ready-to-eat or ready-to-cook items that capture authentic Thai flavours while meeting stringent international food quality standards. Whether it’s a curry paste or a packaged dish, if it bears the Thai SELECT logo, it’s your assurance of quality and authenticity.
A New Era of Recognition
In 2025, Thai SELECT introduced a star-rating system for international restaurants, raising the bar even higher. This updated recognition evaluates a range of factors, from flavour balance and ingredient quality to chef expertise and dining ambiance, ensuring that every Thai SELECT restaurant delivers a world-class Thai dining experience.
When you see the Thai SELECT logo, you’re not just looking at a certification. You’re looking at a gateway to Thailand’s rich culinary story, a story of passion, tradition, and impeccable craftsmanship.
A Culinary Invitation to East Africa
As we launch the Thai SELECT East Africa campaign, we’re excited to bring this global standard closer to home. Throughout this campaign, we’ll be introducing you to Thai SELECT-certified restaurants across East Africa, each with its unique story, distinct flavours, and unwavering commitment to authenticity.
Whether it’s your first sip of a fragrant Tom Yum soup, a plate of perfectly balanced Pad Thai, or a taste of mango sticky rice that leaves you craving more, we invite you to embark on a culinary journey stamped with authenticity.
Because when it comes to Thai cuisine, nothing compares to the real thing.
This month, discover East Africa’s Thai SELECT-certified gems, and experience the difference that authenticity makes.
And that’s just the beginning. Stay with us as we unveil each of these remarkable restaurants, their unique dishes, and the stories behind them. You won’t want to miss what’s coming next.
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Email: mansoor@goplacesonline.com or nev@goplacesonline.com
