The Science Of Today Is The Technology Of Tomorrow
In today’s world, the centrality of technology in everyday life is undeniable. Hoteliers and people involved in the hospitality industry risk irrelevance when they neglect inventions and advancements in the technological industry. Keeping abreast of technological inventions that benefit the hospitality industry can very easily be the difference between a successful establishment and a failing one. Kenya prides itself on being a technological powerhouse in the African continent.
The hotelier industry in the country rivals some of the best there is in the hospitality sector because of its technological wealth. Hotels continually look to improve and use the inventions that will improve service to their customers and that will aid in making processes faster and easier.
Technologies that have revamped the hospitality industry in Kenya include:
- Online booking and video marketing,
- Internet of Things which is the network of devices such as vehicles, and home appliances that contain electronics, software, sensors, actuators, and connectivity which allows these things to connect, interact and exchange data
- Virtual reality- hotels and destinations are using Virtual Reality (VR) otherwise known as Augmented Reality (AR) to provide guests with a feel of the hotel rooms before they even get there, virtual technology is driven to have the customers get a feel of the premises
advertised.
This is a way for marketing and also makes it possible for the customers to plan in advance. Inevitable from the discussion of technology would be the preference of individuals from the older generation to opt for more traditional options. This would be in terms of bookings, seeking out places to wine and dine and modes of payment.
However, people are fast catching on to the fact that refusing to adapt to the changes effected by technology, they risk getting left behind in terms of access to places, discounts, relevant information and keeping up to date with the places that would afford them the best experiences.
Kenya continues to be a pacesetter among other countries when it comes to hospitality and tourism and now with the adoption of trendy and effective technological inventions will continue to widen the gap between itself and its competitors. This improvement will propel the country towards sustained worldwide recognition as a tourism and hospitality powerhouse.
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