Explore Africa’s Tourism Treasures At The Essence Of Africa Event

Forge Lasting Partnerships With Top Buyers And Sellers In Nairobi

Mark your calendars for December 2-4, 2024, as the Essence of Africa event at the Sarit Expo Centre in Nairobi is set to become the premier gathering for the African tourism sector. Endorsed by the African Travel and Tourism Association (ATTA®) and organized by On Show Solutions and Experience Africa Events, this event promises to be a vibrant platform where Africa’s dynamic tourism industry meets global interests.

Essence of Africa attracts an impressive lineup of international buyers eager to expand their portfolios with African tourism products. These key buyers include leading travel agencies, tour operators, and corporate travel managers from around the world. With a strong interest in exploring Africa’s breathtaking landscapes and rich cultural heritage, attendees will have the opportunity to engage with representatives from top-tier companies such as TUI Group, Abercrombie & Kent, and Cox & Kings, all looking for unique and authentic African experiences to offer their clientele.

On the seller side, Essence of Africa features participation from some of the most prestigious names in African tourism. Luxury safari lodges, boutique hotels, tour operators specializing in unique African experiences, and national tourism boards will be showcasing their exceptional products and services. Esteemed sellers such as Singita, Sanctuary Retreats, and the Kenya Tourism Board aim to establish fruitful partnerships with international buyers. With up to 36 pre-scheduled appointments available, sellers will have ample opportunities to present their offerings and build lasting business relationships.

Attending Essence of Africa provides a unique chance to gain direct access to pre-qualified buyers and sellers who are deeply invested in the African tourism market. The event features a series of curated meetings, educational seminars, and exclusive networking events designed to maximize business potential. Moreover, familiarization trips offered by exhibitors will allow buyers to experience firsthand the extraordinary destinations and products across Africa, enhancing their ability to match clients with unforgettable adventures.

Essence of Africa is more than just a business event; it is a gateway to discovering the soul of Africa. With its strategic blend of scheduled meetings, insightful seminars, and immersive experiences, it promises to deliver maximum value to all participants. Whether you are a buyer looking to expand your African offerings or a seller eager to showcase your products to a global audience, Essence of Africa is the must-attend event of the year.

Register now to secure your place at Africa’s premier tourism event and be part of a transformative experience that will elevate your business to new heights.