An Unmissable International Buyers’ Forum In Nairobi, December 2 – 4, 2024
Mark your calendars for December 2 – 4, 2024! Nairobi, Kenya, is set to host the Essence of Africa, a revolutionary international buyers’ forum that aims to redefine the future of African tourism. This dynamic three-day event promises to unveil Africa’s immense potential and elevate its profile in the global tourism market.
Experience Africa Like Never Before
Join the inaugural Essence of Africa, where you’ll connect with top international buyers and Africa’s premier tourism suppliers. Immerse yourself in thoughtfully curated Familiarisation Trips (FAM trips) across six breathtaking destinations: Kenya, South Africa, Tanzania, Madagascar, Uganda, and Zimbabwe. These exclusive excursions offer you a firsthand look at Africa’s stunning landscapes, vibrant cultures, and unparalleled tourism offerings.
Building Lasting Connections
Essence of Africa stands out by targeting pre-qualified buyers, ensuring every interaction is impactful. This strategic approach maximizes returns for exhibitors and tackles a key challenge in African tourism, connecting with qualified buyers. Through their FAM trips, you’ll gain the insights and experiences needed to become an enthusiastic ambassador for African travel, confidently showcasing the continent’s diverse tourism potential to your clients.
A Platform for Growth and Innovation
But that’s not all! The event will also feature pre-scheduled meetings, networking opportunities, and educational seminars, providing a comprehensive platform for business development. With a forward-thinking vision, Essence of Africa is not just an event; it’s a transformative movement aimed at positioning Africa as a top-tier travel destination on the global stage.
Be Part of the Change
Don’t miss out on this unique opportunity to participate in a journey that will shape the future of African tourism. Join the Essence of Africa and help elevate the continent’s status in the world of travel. See you in Nairobi!
About Essence of Africa:
Essence of Africa is a private sector-led initiative designed to connect international buyers with African tourism suppliers. The event features pre-scheduled meetings, networking events, educational seminars, and familiarisation trips, providing a comprehensive platform for business development and collaboration.
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