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Leadership, Collaboration, And Purpose Take Centre Stage As ATTA® Amplifies Africa’s Voice On The Global Tourism Map
The African tourism industry is on a winning streak — and with the African Travel & Tourism Association (ATTA®) steering the continent’s momentum, the journey is set to get even more exciting. ATTA® has announced the appointment of Taqi Moledina, the esteemed Chairman of ARP Africa Travel Group, to its Board of Directors, effective 1 October 2025. This announcement comes as Africa celebrates a record 12% rise in international tourist arrivals in the first half of 2025 compared to the same period last year — a clear sign that the world is rediscovering the magic of Africa.
With nearly 25 years of experience shaping the African travel landscape, Moledina’s name has become synonymous with excellence, innovation, and authentic representation of Africa’s diverse destinations. From leading ARP Africa Travel Group’s expansion into new markets to forging strong global partnerships, his visionary leadership has played a pivotal role in positioning Africa as a top-tier travel destination on the world stage.
James Haigh, Chair of ATTA® and Head of Sales & Marketing at Lemala Camps & Lodges, expressed his confidence in Moledina’s appointment:
“Having worked alongside Taqi – and at times as a competitor – I can attest to his deep industry knowledge, integrity, and passion for Africa’s tourism. His leadership at ARP has always balanced commercial success with a genuine love for the continent. He’s an outstanding addition to ATTA®’s Board as we continue to champion African tourism globally.”
Echoing this vision, Taqi Moledina shared his excitement about joining ATTA® at such a transformative moment:
“Our continent’s unique heritage and entrepreneurial spirit have made it a beacon for travellers seeking meaningful experiences. I’m eager to collaborate with ATTA® and our partners to ensure that Africa’s tourism growth remains sustainable, inclusive, and globally competitive.”
Moledina’s appointment signals a strategic turning point for ATTA®, reinforcing its mission to unite, empower, and amplify the voice of Africa’s tourism professionals. As the continent continues to shine on the global tourism map, ATTA®’s strengthened leadership promises to drive forward a vision of responsible growth, collaboration, and opportunity across Africa’s travel industry.
With leaders like Taqi Moledina joining the helm, the message is clear — Africa’s time is now, and the world is watching.
About ATTA®
The African Travel and Tourism Association (ATTA®) is the “Voice of African Tourism,” representing over 900 member organisations across Africa and the Indian Ocean. It promotes sustainable tourism, hosts top-tier B2B events like Experience Africa, and offers invaluable industry insight and training. Visit atta.travel for more.
About Essence Of Africa
Essence of Africa is a private sector-led initiative designed to connect international buyers with African tourism suppliers. The event features pre-scheduled meetings, networking events, educational seminars, and familiarisation trips, providing a comprehensive platform for business development and collaboration.
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